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Wishlisted by Matt Mayer

Why is the first Brazilian fast food chain called Bob's? The American-Brazilian tennis champion Robert Falkenburg, who won the Wimbledon tournament in 1948, introduced the fast-food concept to Brazil in 1952, after turning down a $100,000-a-year professional tennis contract. The first store on Rio's famous Copacabana beach, sold hot dogs, hamburgers, milkshakes, and ice-cream sundaes, a novelty at the time as Brazil would not allow the import of American soft-serve ice cream machines. Falkenburg sold the chain in 1972, and, aged 93, is still alive and retired in California.

Fast Food · Conveniently Located

Open today: 11:00-03:00

Rua Figueiredo Magalhaes 219, LJ 1, Copacabana, Rio de Janeiro, Brazil

+55 21 2549 1287
Indoors, Air conditioning

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